tugas perilaku konsumen 30/03/2017

Muhammad Farryansyah Akbar1401150047
mb-39-05

measurment scale for self-concept, person concept and product concept

penilaian terhadap produk
Suzuki jimny (katana) four wheel drive (4WD)

1. rugged. 2 Delicate
2. excitable 3 calm
3. uncomfortable 5 comfortable
4. dominating 4 submissive
5. thrifty 1 indulgent
6. pleasant 3 unpleasant
7. contemporary 4 noncontemporary
8. organized 2. unorganized
9. rational 3. emotional
10. youthful 6 mature
11. formal. 7. informal
12. orthodox. 4 liberal
13. complex 6. simple
14. colorless. 5 colorfull
15. modest 3 vain

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